Case 2 1 Eurodisney

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    1.What factors contributed to Euro-Disney’s poor performance during its first year of operation? What factors contributed to Hong Kong Disney's poor performance during its first years? · they were over charging there customers and breaking the customers banks, to where they could not afford to go there basically. · when comparing flight prices, it was actually cheaper to go to Florida and stay there, rather than going to theirs also the weather in Florida is more suited to family conditions usually

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    1.-What factors contributed to Euro Disney’s poor performance during its first year of operation? What factors contributed to Hong Kong Disney’s poor performance during its first year? The primary reason for the failure was its high cost. Hotel rooms at the park were charging rates comparable to luxurious hotels. People found it cheaper to fly to Disney World Florida and get an additional benefit of enjoying the weather. The Gulf war in 1991 also had a negative and during the same period, Europe

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    Eurodisney

    EuroDisney 1. What factors contributed to EuroDisney’s poor performance during its first year of operation? The factors contributing to EuroDisney’s poor performance are: a) Hotel Rooms were high priced. b) Poor Attendance in 1992. c) Gulf War in 1991. d) The World’s Fair in Seville, Spain. e) The 1992 Olympics in Barcelona, Spain. f) Too few seats at restaurants for guests at breakfast. g) No alcohol served with meals h) French visitors stayed away from EuroDisney

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    Eurodisney

    delegate certain responsibilities to Japan. With EuroDisney, however, Disney decided use a US research group instead of a French research group. Had they used a French research group, they would have noticed that the market in that company was not as receptive to Disney. Disney should have delegated as much responsibility to France as possible in order to get the desired results. It seemed as if Disney had a cookie-cutter mentally in regards EuroDisney. Disney felt that since it had success in Japan

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    Case #2

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    In April 1992, Disney opened the door of EuroDisney at 30 kilometers east of Paris. During that time, it was designed to be the biggest and most impressive theme park that Disney has ever built in the world. Before the EuroDisney, Disney has built up theme park in California, Florida and Japan. When Disney saw the success of Tokyo Disneyland, they wanted to build other theme parks outside America and after choosing from over 200 potential sites included Spain, Italy and Greece; Paris was the chosen

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    Eurodisney

    Case Study EuroDisney 1. What factors contributed to EuroDisney's poor performance during its first year of operation? What factors contributed to Hong Kong Disney's poor performance during its first year? It was cheaper for European families to travel to Disney World in Orlando, FL. Not only was the trip to Orlando going to be cheaper, but it was almost guaranteed that the weather was going to be spectacular. People go on vacation to have a good time, but more importantly to enjoy the

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    1. What factors contributed to EuroDisney’s poor performance during its first year of operation? What factors contributed to Hong Kong Disney’s poor performance during its first year? The first year for EuroDisney was disastrous due to several bad decisions taken by the management as well as some external factors. The primary reason for the failure was its high cost. Hotel rooms at the park were charging rates comparable to luxurious hotels. People found it cheaper to fly to Disney World Florida

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    Case 2

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    Eurodisney Case

    1. What factors contributed to EuroDisney’s poor performance during its first year of operation? What factors contributed to Hong Kong Disney’s poor performance during its first year? Both Euro Disney and Hong Kong Disney suffered losses in its first year of operations due to several factors that stems from wrong marketing decisions and lack of research. The following are the said factors: Euro Disney * Location – While the demographics presented by the European government about the number

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