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Marketing and Financial Status

In: Business and Management

Submitted By keishakeisha35
Words 4148
Pages 17
Rite Aid Corporation

Rite Aid Corporation Outline I. Introduction A. What it means to actually invest in a company B. Rite Aid- as a publicly traded company C. General background of Rite Aid 1. turbulent times 2. transition of upper management 3. lawsuits II. A. Topic sentence for paragraph one 1. Important changes Rite Aid has implemented 2. Increase in customers and sales 3. Major store locations III. A. Topic sentence for paragraph two 1. Repentance and focusing on the customer 2. How the competitive market influences Rite Aid 3. Threats within the market 4. Partnering with outside marketing companies IV. A. Topic sentence for paragraph three 1. Improvement in revenue 2. What specific changes may contribute to increase in revenue 3. Updating the Rite Aid website V. A. Topic sentence for paragraph four 1. Getting investors to invest 2. Past behaviors vs. income 3. Shareholders reactions 4. A closer look at income statements VI. A. Conclusion 1. Effects of Rite Aid’s problems 2. Turning over a new leaf VII. A. References VIII. A. Appendices

When deciding to put money into a business it takes a lot of work and research. No one wants to invest money in a company that has a bad reputation or a tendency to fall behind, so the first step is to find a business with a steady financial background, and some might be interested to invest in a company that even has a promising background with potential to excel. One publicly traded company is The Rite Aid Corporation, this is a chain of drugstores that have been established in many areas, mostly within the urban markets, and have been through exciting as well as turbulent times, their biggest accomplishment was in 1981 when…...

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