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Ldr/531 Week Two

In: Business and Management

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Cafe Firefly
Wendy Vergara
University of Phoneix

Cafe Firefly Café Firefly is a coffee shop in Algonquin, Illinois. They feature an assortment of coffees, teas, pastries, sweets, sandwiches, and ice cream. Many of the locals use Café Firefly to host their funding events. Wade Merritt purchased Café Firefly in October 2011. He created a line and staff structured company. Wade is the owner and most of the decisions go through him. He has an accountant to take care of the books. He also has staffing of three waitresses and one baker whom make all those wonderful cakes one would see when they first walk in. These cakes make people return for more. Let us look at the structure visibly of the company.

Wade Merritt Wade-Special Events
Wait staff 1
Wait staff 2

Wait staff 3


Here one can see this is a centralized structure where all decision-making power is given to Wade Merritt (the owner). Wade wears many hats within his company; he is the hostess, baker, bookkeeper, manager, and special event coordinator. Wade tries to give back to the community as much as possible that assist him with his customer base. Many people in the area know Wade through networking the crowd, talking to people in the store, and talking to them on the street. Café Firefly’s warm and friendly atmosphere one can see why it is still open during these hard times. “The front-back organizational form is organized around customers in the front, with all company functions placed at the back to serve the front. The purpose is to provide customers with fast, responsive and customized solutions” (Mintzberg, Lampel, Quinn, & Ghoshal, 2003, p. 238) Customer Service is very important and Wade’s staff makes a conscience effort to know all the regular customers. When one walks in after returning for a few weeks the wait staff gets to know…...

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