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Charles and Keith

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CHARLES & KEITH is a fast fashion brand specializing in ladies footwear and accessories. It was founded in 1996 by brothers Charles and Keith Wong, under the CHARLES & KEITH Group which also owns the brands CHARLES & KEITH Signature Label and Pedro. [1]
From beginnings in 1996 at a 500 square feet store in Amara Shopping Centre Singapore, CHARLES & KEITH has made significant growth over the years. Since its launch in 1996, CHARLES & KEITH has been churning out ladies accessories and footwear. To date, its retail presence spans a wide variety of countries from Asia, Middle East, Africa and Europe, [2] and its online store [3] ships to over 70 different destinations around the globe.
Contents
* 1 Origins and history * 2 Manufacturing and distribution * 3 Design and development * 4 Global stores * 5 Online store * 6 References * 7 External links
Origins and history
The first CHARLES & KEITH store was opened in 1996 in Amara Shopping Centre, Singapore. Within three years of its first store opening, CHARLES & KEITH expanded to a total of 10 stores located island-wide.
Seeing the potential for further expansion, CHARLES & KEITH embarked on its venture into the international market with the first store opening in Indonesia in 1998, followed by the Philippines during 2001. [4]
In 2004, CHARLES & KEITH expanded out of Asia into the Middle East when it opened a store in Dubai. [5] Since then, it continued to steadily expand into new markets across Asia, Middle East, Africa and Europe over the next 10 years.
In 2010, the brand stepped into the Greater China market.
In 2011, CHARLES & KEITH sold a 20 per cent stake to L Capital Asia, the private equity arm of LVMH, for a figure that is reportedly over S$30 million. [6]
On April 6, 2013, CHARLES & KEITH entered the Japanese market with a flagship in…...

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