Premium Essay

A. Soriano and Smc Corp

In: Business and Management

Submitted By alymg
Words 621
Pages 3
1. Name of the Company: SMC and A.Soriano Corporation

2. Timeframe: 1980’s

3. Point of View: Mr. Andres Soriano Jr., CEO

4. Summary

* The two Companies, SMC and ANSCOR Group of Companies addressed a long felt need for an effective formal planning system. * The companies had developed their budgeting and long-range planning system. * They were not satisfied with their ability to respond to the rapid changes in the environment despite the advantages they gain from their budgeting and long-range planning system. * They sought the professional advice from a team of experts on strategic planning headed by Dr. Peter Lorange.

5. Statement of the Problem: What will be the best strategy that SMC and ANSCOR Group of Companies will take for them to be able to adapt to the rapid change in the environment?

6. TOWS Analysis

THREATS | OPPORTUNITIES | WEAKNESSES | STRENGTHS | Rapid change in consumers preference | With the help of R&D, the company can improve their products | Poor strategic planning | Established its name in the industry | Highly competitive market | Exploring new markets for them to be the first in that market | Decentralization of the organization | They have hired qualified and experienced people |

7. ACA (Alternative Course of Action)

a. The company need to give more attention in R&D for product improvement b. Centralization of organization for proper management c. Using machines instead of man power in their production line and similar areas

8. Matrix

5 Highest 1 Lowest ACA | Timeliness | Acceptability | Reliance | Effectiveness | Economical | TOTAL | A | 3 | 2 | 4 | 3 | 2 | 14 | B | 3 | 3 | 4 | 4 | 5 | 19 | C | 2 | 2 | 3 | 2 | 4 | 13 |

9. Recommendation

We therefore recommend that the two companies chose the second ACA, the centralization of…...

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